Lead generation, also known as enquiry generation, can be time-consuming when you're managing the day-to-day activities of your business. At Advance Group, we form authentic relationships with key decision makers on your behalf to boost sales and increase revenue.
We will introduce your business to relevant contacts at the most appropriate stage of a project’s timeline. We can target estimators of new build schemes to request a bill of quantities or architectural drawings from which you can submit costs. We can establish connections with onsite quantity surveyors and site managers of new build and refurbishment projects, giving you the opportunity to visit the site and price for more work.
Our highly trained operatives work as a seamless extension of your team and are committed to generating high quality, pre-qualified leads at all stages of the construction process. In doing so, you can price for an increased number of projects, our overall aim is to supply leads that directly result in converted sales and increased revenue for your business.
We can be as reactive as you need us to be. However, we always recommend you allow time at the outset of a campaign to ensure all parties have a full understanding of your overall objectives.
We take the time to understand and agree your objectives prior to commencing a telemarketing campaign. All campaigns differ – your primary goals, target audience and data sources can all influence the outcome – but our evaluation period provides an opportunity to anticipate actual performance. By analysing established pipelines, we can project how your campaign is likely to perform. We then monitor the performance of the campaign throughout using our sophisticated CRM system, which enables us to responsively and efficiently adapt the strategy as required to achieve the best possible results for your business.
All our CRM customer data is securely held with a well-known and reputable cloud provider. The information is encrypted at-rest and in-transit (to prevent interception and theft) and can only be accessed by authorised members of staff from our head office (locked to office IP address). All actions are audited/recorded for security. We are GDPR compliant.
Our telemarketers take the time to understand your offering and values to ensure your business is represented accurately and credibly at all times. We believe in maintaining clear lines of communication between our office and yours. Our dedicated customer relationship manager ensures a seamless integration between our offices is achieved through good communication and a rapid response to any queries and concerns. Our real-time reporting enables you monitor progress at any stage of a campaign.